PHILOSOPHY
Small business can compete with large business, even in saturated markets,
though the use of effective, low-cost marketing methods. Large business
can re-connect with their customers by using the same lean, simple,
and concise approach taken by small business.
smart™ is a revenue generating strategy
that maximizes return-on-investment by using low-cost tools to build
awareness and community.
BRANDING
You never get a second chance to make a first impression. Your logo,
or 'identity', is the fist step towards building a likeable image and
a critical step towards building community. Community works for you
online and offline, 24 hours a day, and costs nothing.
See BRANDS
COLLATERAL
A dynamite business card and a firm handshake are the perfect end to
any professional exchange. The card should contain not only contact
information, but a reason for the potential customer to follow-up. Business
cards are inexpensive. Their message should change frequnetly.They are
not stone tablets.
See COLLATERAL
Your website, brochures, one sheets, and mailers should detail your
product or service offering, illustrate your competitive advantage,
and ultimately convince the client that you are not the right choice,
but the only choice for their business.
See
BROCHURE
See
MAILERS
See POSTCARDS
See WEBSITE
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e-COMMERCE
We've all heard the numbers. By the end of this year, more than 50 million
U.S. households will shop on-line, increasing web revenues to a staggering
$188 billion. It's important to remember that e-Commerce did not exist
as we know it 10 years ago. What will happen in the next 10 years?
The web marketplace will become more crowded. Messages will get lost.
Brands will become confused in the rush to be everything to everyone.
smart™ e-commerce focuses on scalablity
and updateability. By leveraging freely
available opensource technology, we are able to provide our clients
with best-of-breed data management solutions at a price point previously
unheard of.
A site using an open source technologies (LAMP) can be far more
flexible and cost-effective than those requiring expensive licensing.
See BLACK
BART LURES
Website owners can add/modify/delete product prices, descriptions, or
quantity information while maintaining strict inventory and order processing
control. Site content can be dynamically rearranged, modified, and saved
to create a fresh experience that encourages your customers to check
back often.
A newsletter subsystem allows you to put your customer information to
work. Staying in touch with customers has never been easier.
Our shopping cart software seamlessly exchanges information with the
leading small business accounting package, QuickBooks™.
Security is on everyone's mind, especially your customers'. We exclusively
use the web's most trusted payment processor, VeriSign™ via a
128bit encrypted (locked) secure socket layer.
Our HelpDesk application allows you to track and store customer inquiries
with a unique ticket ID.
We control spam with SpamAssasin™, a concerted open source effort
to keep your inbox free of junk.
Our server is hosted in a Class A data center in downtown Orlando, Florida.
Multi-homed connections and conditioned UPS power with built in redundancies
means your site will act with the same world-class performance as your
largest competitor.
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